Coca-Cola’s (TCCL) Special Intervention Program (SIP) has seen about 20,000 women and youths benefit from its financial inclusion initiative in partnership with the Whitefield Foundation on business skills across 36 states of Nigeria.
The program which was mainly a virtual event is an empowerment initiative developed by the Whitefield Foundation and sponsored by Coca-Cola Nigeria as part of efforts to improve and support the livelihood of women and young people in the country following the economic effects of the COVID-19 pandemic.
The Director, Public Affairs, Communications and Sustainability, Coca-Cola Nigeria Limited, Nwamaka Onyemelukwe, noted that the company understood the economic impact of the pandemic and sought to help communities around thrive.
“We understand that 2020 was a challenging year for everyone, but it taught us innovation and opened our hearts to more acts of kindness to upscale what we do within our communities.
“We recognized that unemployment rates were on the rise with the poverty rates reaching a peak, and as a socially responsible company focused on refreshing the world, we are also committed to making a difference in the lives of people and communities,” he said.
The Vice-Chairman, Yaba Local Council Development Area, Hon. Alhaji Bolanle Aileru, who represented the Chairman, spoke during the event and commended Coca-Cola and Whitefield Foundation for using such initiative to fill the economic gap across the country by engaging women and youths.